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Explaining the Basics of Quality Score
Quality score is one of those things about Google Ads that can easily be seen as some sort of magic or sorcery. It is actually not as...
Josh McRay
Nov 4, 20193 min read
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What is Ad Rank?
Ad Rank is...complicated. It isn’t a hard concept to understand, but there are a lot of moving parts that contribute to how Ad Rank is...
Josh McRay
Nov 4, 20192 min read
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How do pay per click ads work?
Pay per click ads are actually pretty easy to understand up front. They act as the middle man between keyword searches and the website...
Josh McRay
Nov 4, 20192 min read
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What does a keyword do?
Keywords provide the base of every Google Ads campaign. Keywords are specific words or phrases that you want to show ads for. Without...
Josh McRay
Nov 4, 20192 min read
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What is Pay Per Click?
Pay Per Click is a type of online marketing in which an individual or business can direct traffic to a website by paying for ad...
Josh McRay
Nov 4, 20192 min read
27 views
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